Branding luxury digital media system

Rebrand and awareness campaign for digital media system ‘sooloos’ from Meridian Audio – the high-performance, high-fidelity audio brand.

  • Strategy

    Project Strategy

  • Design

    Branding, Art Direction, Direct Mail, Film

  • Client

    Meridian Audio

Challenge

Rebrand and relaunch of 'sooloos' digital media system

Meridian are an English manufacturer of luxury high-performance, high-fidelity audio and video components and systems. Following our rebrand of the luxury marque we were asked to create a marque for sub brand ‘sooloos’, their digital media system, and create an integrated campaign to raise awareness of the system.

Work included brand marque and guidelines, direct mail, print advertising, promotional film and microsite.

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